| Autor: |
Ali, Basel J. A., Dr. Wan Ahmad Wan Omar |
| Jazyk: |
angličtina |
| Rok vydání: |
2016 |
| Předmět: |
|
| DOI: |
10.5281/zenodo.3441937 |
| Popis: |
The aim of this study is to examine therelationship between e-banking service qualities on customer satisfaction in the commercial banking industry in Jordan. Partial least squares structural equation modelling (PLS-SEM), adopted to analyse the casual relationships between exogenous variables and endogenous variable. The model was developed and later tested by using the Partial Least Square (smart PLS) procedure on data collected from a survey that yielded 107 usable questionnaires. The findings demonstrated that efficiency of online service quality and Responsiveness of online service quality have significant and positive influence on customer satisfaction in the commercial banking industry in Jordan. The findings imply that the relationship of the efficiency of online service quality and Responsiveness of online service quality on customer satisfaction could lead to commercial banks’ profitability |
| Databáze: |
OpenAIRE |
| Externí odkaz: |
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