Strategies for Competing in the Automotive Industry's Software Ecosystem: Standards and Bottlenecks
| Autor: | Stjepan Dujmovic, Yossi Lichtenstein, Charles Baden-Fuller |
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| Rok vydání: | 2019 |
| Předmět: |
HD
Engineering business.industry Software ecosystem Automotive industry Mobile computing Services computing ComputerApplications_COMPUTERSINOTHERSYSTEMS 020207 software engineering 02 engineering and technology Manufacturing engineering QA76 Software 0202 electrical engineering electronic engineering information engineering Position (finance) business Automotive software |
| Zdroj: | IEEE Software. 36:45-49 |
| ISSN: | 1937-4194 0740-7459 |
| DOI: | 10.1109/ms.2018.290105946 |
| Popis: | The automotive industry includes many actors engaged in software that span small and large companies within old and new sectors. This paper focuses on the controlling position of car manufacturers in the automotive software ecosystem and suggests three strategies for participating software innovators – contesting, cooperating and circumventing. The strategies are exemplified with current cases: Tesla as contestation, Bosch cooperation with a car manufacturer in a data collection project as a basis for future services, and circumventing in a project based on the mobile Internet. |
| Databáze: | OpenAIRE |
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