Activism and Social Media: Youth Participation and Communication
| Autor: | Juan Antonio Torrecilla García, Miguel Landa-Blanco, Antonio Cortés-Ramos, Francisco Javier Poleo Gutiérrez, María Teresa Castilla Mesa |
|---|---|
| Rok vydání: | 2021 |
| Předmět: |
social participation
social media Geography Planning and Development Youth participation virtual communities TJ807-830 Management Monitoring Policy and Law TD194-195 Renewable energy sources Digital native digital communication GE1-350 Social media Sociology Social movement Environmental effects of industries and plants Renewable Energy Sustainability and the Environment business.industry Hyperconnectivity Public relations Social engagement Focus group Environmental sciences ICT Social transformation digital natives business |
| Zdroj: | Sustainability, Vol 13, Iss 10485, p 10485 (2021) Sustainability Volume 13 Issue 18 |
| ISSN: | 2071-1050 |
| Popis: | Background: Digitalization and hyperconnectivity generate spaces for youth participation in social activism through social media platforms. The purpose of this research was to analyze young people’s online experience in social activism movements, including their preferences, themes, usage of language, and perceived impact. Methods: The research is framed within a qualitative interpretative–descriptive paradigm. Five focus groups were conducted, including 58 high school students from Malaga, Spain. Results: Several themes were identified through the coding process, including technological devices and social media preferences, participation in social movements or activism, perception of the degree of participation, the focus of interest, motivation for involvement, language use on social media, and beliefs. Conclusions: In a hyperconnected world, youth participation in social movements becomes more relevant. Their interest is reflected in the enormous potential that this social participation of young people has through networks and virtual platforms, becoming an informal communication model with characteristics to be an effective vehicle for social transformation. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
|