| Popis: |
The purpose of this chapter is to explore how the public relations profession and public relations practicioners are depicted in Turkish television series between the years 2000-2010, which are the most preffered entertainment sources of the public on TV. A study is conducted using qualitative content analysis of the two Turkish TV series that had the highest ratings. It analyses the public relations practitioners' characters and occupational roles to look for positive or negative portrayals in order to understand whether these portrayals are shedding a positive or negative light upon the profession of public relations. The results of the study shows that in both of the TV series public the relations profession and public relations characters are portrayed positively in general and from a professional perspective in both of the TV series. © 2014 by IGI Global. All rights reserved. |
