Popis: |
Despite the high profile of many social media activist efforts, such as the Arab Spring, researchers are still questioning whether these mostly online campaigns can lead to real world impact. Journalists are also asking themselves what role they fill as they watch, comment on, and cover the deluge of activism on Twitter, Facebook, and other sites. Through a comprehensive review of the literature on social capital and its intersection with the Internet and social media, this chapter suggests that social media can lead to social capital, but journalists provide the key ingredient to lead to lasting social change. Literature on the goals and aims of journalism, coupled with a review of its vital role in a community, point to the need for the context and verification that journalism provides in order for social media to transform into social capital. |