Determination of a Customer Value-oriented Product Portfolio
Autor: | Günther Schuh, Paul Zeller, Max Gerlach, Eric Rebentisch, Michael Riesener |
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Jazyk: | angličtina |
Rok vydání: | 2016 |
Předmět: |
0209 industrial biotechnology
Customer retention Voice of the customer Complexity Management 02 engineering and technology Product engineering Management of Variety 020901 industrial engineering & automation 0502 economics and business Komplexität Product (category theory) Marketing Customer to customer Industrial organization General Environmental Science business.industry 05 social sciences Customer lifetime value Optimization of Product Portfolio Depth Customer Value-Optimization New product development General Earth and Planetary Sciences Product management 050211 marketing business Produktentwicklung |
Zdroj: | Procedia CIRP 50, 82-87 (2016). doi:10.1016/j.procir.2016.04.165 special issue: "26th CIRP Design Conference / Edited by Lihui Wang and Torsten Kjellberg" 26. CIRP Design Conference, Stockholm, Sweden, 2016-06-15-2016-06-17 |
DOI: | 10.18154/rwth-2016-10513 |
Popis: | 26th CIRP Design Conference / Edited by Lihui Wang and Torsten Kjellberg 26th CIRP Design Conference, Stockholm, Sweden, 15 Jun 2016 - 17 Jun 2016; Amsterdam [u.a.] : Elsevier, Procedia CIRP, 50, 82-87 (2016). doi:10.1016/j.procir.2016.04.165 Published by Elsevier, Amsterdam [u.a.] |
Databáze: | OpenAIRE |
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