Identifying the effect of mobile operating systems on the mobile services market
| Autor: | Teppei Koguchi, Takanori Ida, Toshifumi Kuroda |
|---|---|
| Rok vydání: | 2019 |
| Předmět: |
Economics and Econometrics
Engineering L43 Mobile computing Mobile Web Management Monitoring Policy and Law computer.software_genre Handset law.invention Internet service law 0502 economics and business ddc:330 Mobile payment Mobile search Mobile technology 050207 economics 050205 econometrics L12 L96 business.industry Tying 05 social sciences ComputingMilieux_PERSONALCOMPUTING Platform competition Operating system business Mobile phone computer Mobile service |
| Zdroj: | Information Economics and Policy. 46:86-95 |
| ISSN: | 0167-6245 |
| Popis: | Modern economic theory predicts that tying can serve as a tool for leveraging market power. In line with this economic theory, competition authorities regulate the tying of Microsoft Windows with its Media Player or Internet browser in the EU and Japan. The authorities also take note of the market power of mobile handset operating systems (OSs) over competition in the app and services markets. However, no empirical evidence has thus far been presented on the success of government intervention in the Microsoft case. To assess the effectiveness of government intervention on mobile handset OSs, we identify the extent to which complementarity and consumer preferences affect the correlation between mobile handset OSs and mobile service app markets (mail, search, and map). We find significant positive complementarity between the mail, search, and map services, and mobile handset OSs. However, the elasticities of the mobile handset OS–mobile service correlations are rather small. We conclude that taking action to restrict mobile handset OSs is less effective than acting on mobile services market directly. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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