Ziyaretçilerin Otantiklik Algılarının Algılanan Değer, Memnuniyet ve Davranışsal Niyet Düzeyleri Üzerindeki Etkisi: Hamamönü Örneği
| Autor: | Ayşe Selin Dülger, Kurban Ünlüönen |
|---|---|
| Rok vydání: | 2019 |
| Předmět: |
Davranışsal Niyet
lcsh:TX901-946.5 Algılanan Değer media_common.quotation_subject lcsh:G1-922 Research findings Exploratory factor analysis Existentialism Research model Perception Otantiklik Algısı lcsh:Hospitality industry. Hotels clubs restaurants etc. Food service Memnuniyet Psychology Value (mathematics) Social psychology lcsh:Geography (General) Reliability (statistics) Research data media_common |
| Zdroj: | Türk Turizm Araştırmaları Dergisi, Vol 3, Iss 3, Pp 693-708 (2019) |
| ISSN: | 2587-0890 |
| DOI: | 10.26677/tr1010.2019.186 |
| Popis: | The purpose of this study is to examine the impact of authenticity perceptions of visitors, who are visiting the Hamamonu region through culture tours after it was opened to visit following the restoration works started in 2006, on their perceived value, satisfaction and behavioral intent levels. The research data were collected from a total of 421 participants using the convenience sampling method. The hypotheses in the research model were analyzed using statistical package software. It was concluded that the research data have high level of reliability and validity. The data were examined and analyzed by means of the percentage, frequency, arithmetic mean, standard deviation and regression analyses. As a result of the exploratory factor analysis applied in the research, it was confirmed that there is a total of 6 dimensions, namely objective authenticity perception, existential authenticity perception, monetary perceived value, general perceived value, satisfaction and behavioral intention. The research findings suggest that the objective authenticity perception and existential authenticity perception have positive effect on perceived value, satisfaction and behavioural intent dimensions. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
|