Exploring the Links Between CSR, Good Governance, and Corporate Reputation

Autor:	Miguel Ángel Sastre-Castillo, Mercedes Rubio-Andrés, Mª del Mar Ramos-González
Rok vydání:	2021
Předmět:	Good governance business.industry 0502 economics and business 05 social sciences Corporate social responsibility 050211 marketing Accounting Business 050203 business & management Corporate reputation
Zdroj:	Knowledge Management for Corporate Social Responsibility ISBN: 9781799848332 Research Anthology on Small Business Strategies for Success and Survival ISBN: 9781799891550
DOI:	10.4018/978-1-7998-4833-2.ch007
Popis:	The chapter looks to contribute in a theoretical way to the measurement of the concepts of CSR (corporate social responsibility), good governance, and reputation in SMEs, since they are concepts of great importance in business management and are related. Social responsibility actions through the exercise of good governance means that SMEs can obtain a solid reputation. The purpose of the chapter is to develop how companies that incorporate social responsibility into their business model achieve a better image in the eyes of their stakeholders. Codes of ethics play an important role as an instrument of good governance. As a result, the chapter proposes measurement indicators to be used in future empirical research to verify the effects of causality. They can be a valuable tool for knowledge management as a source of innovation for SMEs.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5365d1b49d7538d34b8724b85958bf7f https://doi.org/10.4018/978-1-7998-4833-2.ch007 Zobrazit plný text záznamu