IMPLEMENTATION OF DISTRIBUTION CENTERS AS LOGISTICS COMPETITIVE ADVANTAGE: STUDY ON OIL COMPANY DISTRIBUTOR IN SOUTHEAST BRAZIL
| Autor: | Fernando Correa, Ursula Gomes Rosa Maruyama, Henrique Albernaz, Marcelo Sampaio Dias Maciel |
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| Jazyk: | angličtina |
| Rok vydání: | 2014 |
| Předmět: |
lcsh:Management. Industrial management
business.industry Distributor Distribution (economics) Competitor analysis Logistics Operating leverage distribution center transportation Competitive advantage Management Strategic Planning Petroleum industry lcsh:HD28-70 Multiple case Business Marketing Industrial organization Qualitative research |
| Zdroj: | Independent Journal of Management & Production, Vol 5, Iss 4, Pp 1089-1106 (2014) Independent Journal of Management & Production; Vol. 5 No. 4 (2014): Independent Journal of Management & Production; 1089-1106 Independent Journal of Management & Production Instituto Federal de Educação, Ciência e Tecnologia de São Paulo (IFSP) instacron:IJM&P Independent Journal of Management & Production; Vol 5, No 4 (2014): Independent Journal of Management & Production; 1089-1106 |
| ISSN: | 2236-269X |
| Popis: | This study aims to present how distribution centers implementation in organization is able to provide a competitive advantage over its competitors. The qualitative research was based on multiple case studies. Thus, these cases were focused on lubricants segment national distribution company. It was intended to introduce improvements recognizing distribution centers (DCs) importance as competitive advantage. DC Macaé-RJ and Piracicaba-SP were chosen to represent this scenario. Therefore, as results it was found increased sales and operating leverage of results within the market in which it operates. |
| Databáze: | OpenAIRE |
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