Organizing and strategizing in changing networks:Contributions to theory, methodology and management
| Autor: | Torben Damgaard, Kristin Balslev Munksgaard, Ann Højbjerg Clarke, Per Vagn Freytag |
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| Jazyk: | angličtina |
| Rok vydání: | 2016 |
| Předmět: |
Marketing
Organizing Management science Computer science Strategizing Interpretation (philosophy) media_common.quotation_subject 05 social sciences Outcomes Space (commercial competition) Development theory Actors Interdependence Order (exchange) 0502 economics and business 050211 marketing 050203 business & management media_common |
| Zdroj: | Freytag, P V, Munksgaard, K B, Clarke, A H & Damgaard, T M 2016, ' Organizing and strategizing in changing networks : Contributions to theory, methodology and management ', Industrial Marketing Management, vol. 58, pp. 4-10 . https://doi.org/10.1016/j.indmarman.2016.06.009 |
| DOI: | 10.1016/j.indmarman.2016.06.009 |
| Popis: | Research within the IMP approach holds rich implications for theory development, methodology, and management. Actors operate in networks under volatile conditions. In order to make sense out of such conditions, actors engage through their strategizing in different kinds of networks. Different networks imply different interdependencies that both provide possibilities to pursue own aims and limit the space for strategizing. However, relationships with other actors may have to be redefined or exited to provide possibilities for developing new or different solutions. Hence, strategizing is based on an understanding of the present situation colouring the interpretation of the past and prospects of the future. |
| Databáze: | OpenAIRE |
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