Social and spatial precursors to innovation: The diversity advantage of the creative fringe

Autor: Marcus Foth, Ana Bilandzic, Greg Hearn, Dario Casadevall
Rok vydání: 2018
Předmět:
160403 Social and Cultural Geography
120302 Design Innovation
150307 Innovation and Technology Management
media_common.quotation_subject
echo chambers
0211 other engineering and technologies
0507 social and economic geography
120304 Digital and Interaction Design
160401 Economic Geography
Social navigation
02 engineering and technology
Innovation hubs
GeneralLiterature_MISCELLANEOUS
network theory
080602 Computer-Human Interaction
080709 Social and Community Informatics
080605 Decision Support and Group Support Systems
Mainstream
Sociology
media_common
business.industry
05 social sciences
021107 urban & regional planning
Public relations
Creativity
080704 Information Retrieval and Web Search
200102 Communication Technology and Digital Media Studies
Filter bubble
150304 Entrepreneurship
160404 Urban and Regional Studies (excl. Planning)
homogeneity vs. diversity
business
160514 Urban Policy
050703 geography
Innovation precursors
Zdroj: The Journal of Community Informatics
ISSN: 2381-3652
Popis: Innovation spaces and hubs are increasing in numbers internationally. Entrepreneurs and start-up founders who use these spaces and hubs are often unaware of being inside an echo chamber, i.e. a filter bubble they share with only like-minded people who have similar ideas and approaches to innovation. Digital technologies that use algorithms can aggravate these echo chambers by filtering towards improved personalised experience and preferences. Yet, social inclusion fosters diverse ideas and creativity, hence, has a positive impact on innovation. We studied the social navigation patterns of entrepreneurs and start-up founders, and their awareness and opinion about homogeneity in innovation spaces. This data informed the design of a tool to escape their echo chambers. The tool gives its users the opportunity to discover networks and innovation spaces that are at the creative fringe, that is, marginalised from mainstream spaces and hubs for creativity and innovation. Our findings show that users of innovation spaces often find themselves surrounded by like-minded people. Further, our study participants welcomed the ability to identify fringe spaces in order to discover and access more diverse people and ideas. Our approach seeks to unlock the diversity advantage of the creative fringe for the purpose of creativity and innovation.
Databáze: OpenAIRE