The organizational use of online stock photos: The impact of representing senior citizens as eternally youthful
| Autor: | Loos, E.F., Organisation Studies, UU LEG Research USG Public Matters Organization and Management, UU LEG Research USG Public Matters |
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| Rok vydání: | 2018 |
| Předmět: |
Social Psychology
vanhukset 050801 communication & media studies online stock photos Vitality 03 medical and health sciences 0508 media and communications 030502 gerontology Sociology Digital divide tunnistaminen valokuvat senior citizens Stock (geology) business.industry Communication 05 social sciences visuaalinen viestintä Public relations Human-Computer Interaction Willingness to use identification visual ageism Research questions verkkoviestintä 0305 other medical science business Older people |
| Zdroj: | Human Technology, 14(3), 366. Open Science Center, University of Jyvaskyla |
| ISSN: | 1795-6889 |
| DOI: | 10.17011/ht/urn.201811224838 |
| Popis: | The digital divide due to age is declining quickly. But this does not necessarily mean that the willingness to use stock photos depicting older people accompanying digital information is the same among all senior citizens. Three research questions are at the core of this paper: (1) To which extent can various senior citizens (women and men, younger old and older old, living alone or together, full of vitality or fragile) identify with online stock photos of older people accompanying information about pensions, income, health and housing?, (2) Which are the connotations of the visual signs used in such stock photos? and (3) What are the policy implications for organizations aiming at offering digital information for a diverse group of senior citizens? The results of a Dutch study among 31 older adult are used to get insight into the ways they identify with stock photos. Finally, implications for research and society are sketched. peerReviewed |
| Databáze: | OpenAIRE |
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