Future of E-Commerce in Bangladesh Fashion Industry and Customer Appreciation in E-Commerce

Autor: Hasan, Mohammad Mehedi, Ronglei, Luo
Rok vydání: 2021
Předmět:
DOI: 10.5281/zenodo.5733255
Popis: Background: The future era is running towards the modern innovation that the world is giving every day to ensure a healthy and prosperous life for everyone. Any country nowadays wants to make life easy for the people of their own country well now they can due to E-commerce. Since the birth of fine E-commerce, the usability of the business through the internet it got increased highly within a year and two. With the help of purchasing, managing relationships within buyers and sellers, streaming through online the new products to bring attraction among buyers, developing new communications, and building new business line-up is done so far with the help of this E-commerce. Materials and Methods: In This article, which focuses on individual audiences, splits the variables that influence the distribution of E-commerce apparel sector marketing into two groups, the ‘Internal factor’ and the ‘External factor’. The non-probability sampling methodology will be used to gather opinions from survey participants. The entire demographic is a social networking consumer group, but the compilation of successful sampling data is limited to the target population, such as young people, graduates, senior people between 18 and 55 years of age, and the sample questions were 37. Overall, it will be easy to justify the fashion E-commerce market for the upcoming generations in Bangladesh by comparing the two groups. Background: The future era is running towards the modern innovation that the world is giving every day to ensure a healthy and prosperous life for everyone. Any country nowadays wants to make life easy for the people of their own country well now they can due to E-commerce. Since the birth of fine E-commerce, the usability of the business through the internet it got increased highly within a year and two. With the help of purchasing, managing relationships within buyers and sellers, streaming through online the new products to bring attraction among buyers, developing new communications, and building new business line-up is done so far with the help of this E-commerce. Materials and Methods: In This article, which focuses on individual audiences, splits the variables that influence the distribution of E-commerce apparel sector marketing into two groups, the ‘Internal factor’ and the ‘External factor’. The non-probability sampling methodology will be used to gather opinions from survey participants. The entire demographic is a social networking consumer group, but the compilation of successful sampling data is limited to the target population, such as young people, graduates, senior people between 18 and 55 years of age, and the sample questions were 37. Overall, it will be easy to justify the fashion E-commerce market for the upcoming generations in Bangladesh by comparing the two groups. Results: The internal & external factor 2 segment towards e-commerce was comparable and statistically proven significant on its contribution towards fashion e-commerce but ‘perceived Human Risk’ has its difficulties to set a breakthrough. Conclusion: To sum up the paper in one sentence consumers' appreciation towards E-commerce is quite positive rather than the old times and further studies can be possible to improve the fashion sectors via more research.
Databáze: OpenAIRE