Misuse of Persuasive Technology in Social Media with Subsequent Solutions

Autor: Ahlawat, Kartikey, Anand, Darpan
Rok vydání: 2022
DOI: 10.6084/m9.figshare.21229052.v1
Popis: In recent times the terms social anxiety, mental disorder among teens, low self-esteem, and screen addiction got common. This led me to research the correlation between persuasive technology and human engagement and its short and long-term effects. The term ‘persuasive technology’ was first coined by B.J Fogg, a professor at Stanford University. He founded Behaviour Design Lab at Stanford University where he explored and did research on captology. Social media has mainly 3 goals: engagement growth and, advance goal. In the end, I have discussed personal solutions and changes that can be made in social media sites for user wellbeing. Mainly social media has three goals: keep user engagement high, increase its network and make money while doing this all. Studies and surveys done by the National Broadcasting Company (NBC), Common Sense Media, and Massachusetts Institute of Technology (MIT) signify that teen know that social media is manipulating their minds, but they find it a more efficient way of communicating and keeping in touch with friends and family. Teens prefer social media for networking rather than meeting in person. They know that social media is guilty of anxiety, mental disorder, fights, cyber-bully, reduced spending time with loved ones in person, and low self-esteem and patience. Social media are designed in a way that triggers the mental and psychological vulnerabilities of users and keeps them engaging for hours without realizing it. The solution to all this is to create less addictive and engaging social media, where user engagement is not monetized; this can be done by inserting enough traction in?between which makes the user think before acting. Can add features like time limit, user can set a limit for its everyday use, categorize notifications and only show pop-ups for those which requires urgent action, can add a feature to mute notifications, social media feeds should be categorized into personal and general, in personal mode only people whose post you want to see is visible and in general mode all suggested and preferred posts are visible.
Databáze: OpenAIRE