The role of stimulating employees’ creativity and idea generation in encouraging innovation behaviour in Irish firms
| Autor: | Geraldine Ryan, Justin Doran |
|---|---|
| Rok vydání: | 2017 |
| Předmět: |
Entrepreneurship
business.industry media_common.quotation_subject 05 social sciences Public relations Ideation Idea generation 050905 science studies Creativity language.human_language Management Irish 0502 economics and business language 0509 other social sciences Innovation Psychology business Business management Ireland Componential theory of creativity 050203 business & management media_common |
| Zdroj: | The Irish Journal of Management. 36:32-48 |
| ISSN: | 2451-2834 1649-248X 2008-2010 |
| DOI: | 10.1515/ijm-2017-0005 |
| Popis: | This paper analyses the impact of stimulating staff creativity and idea generation on the likelihood of innovation. Using data for over 3,000 firms, obtained from the Irish Community Innovation Survey 2008-2010, we examine the impact of six creativity generating stimuli on product, process, organisational and marketing innovation. Our results indicate that the stimuli impact the four forms of innovation in different ways. For instance, brainstorming and multidisciplinary teams are found to stimulate all forms of innovation, rotation of employees is found to stimulate organisational innovation, while financial and non-financial incentives are found to have no effect on any form of innovation. We also find that the co-introduction of two or more stimuli increases the likelihood of innovation more than implementing stimuli in isolation. These results have important implications for management decisions in that they suggest that firms should target their creative efforts towards specific innovation outcomes. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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