Internal resources as tools to increase the global competition: the Italian wine industry case
Autor: | Irini Theodorakopoulou, Maria Crescimanno, Antonino Galati, Constantine Iliopoulos, Salvatore Tinervia |
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Přispěvatelé: | Galati, A., Crescimanno, M., Tinervia, S., Iliopoulos, C., Theodorakopoulou, I. |
Rok vydání: | 2017 |
Předmět: |
media_common.quotation_subject
05 social sciences Foreign language Sample (statistics) Context (language use) Competition (economics) Empirical research Originality Order (exchange) Settore AGR/01 - Economia Ed Estimo Rurale 0502 economics and business Business Management and Accounting (miscellaneous) Wine industry Export Wineries Intra-firm resources Organizational models Resource based view approach 050211 marketing Business Small and medium-sized enterprises Marketing 050203 business & management Food Science media_common |
Zdroj: | British Food Journal. 119:2406-2420 |
ISSN: | 0007-070X |
DOI: | 10.1108/bfj-02-2017-0092 |
Popis: | Purpose The purpose of this paper is twofold: first, it identifies distinct organizational models in a sample of small and medium enterprises operating in the Sicilian wine industry; and second, it identifies the key factors enabling a superior export success. Design/methodology/approach Internal resources were analyzed theoretically in order to achieve the aims of the study. Subsequently the empirical investigation was carried out administering a questionnaire to a sample of 102 wineries in Sicily, Italy. A cluster analysis was performed in order to group these firms into homogeneous categories. Findings The findings show that success in the international market is more common among wineries characterized by a larger physical and economic size, a longer experience in the international market, managed by entrepreneurs-owners who are highly educated and proficient in foreign language, and implement voluntary certifications. Research limitations/implications The results need to be interpreted within the context of the study’s research design; more specifically, the reader should take into account that the study focuses exclusively on one industry and on one region (wine in Sicily). Practical implications The findings offer a valid support for managers who could use this results to better focus their effort and choose the most appropriate strategy in order to improve their performance in foreign markets. Originality/value Very few empirical studies have been carried out on the impact that internal and in particular organizational resources have on the firms’ organizational models operating in the wine industry. |
Databáze: | OpenAIRE |
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