Financial untouchability: a polysemic narrative of digital financial inclusion in Modi’s India
Autor: | Ghosh Indradeep, Ismail Erturk, Kadambari Shah |
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Rok vydání: | 2021 |
Předmět: |
Cultural Studies
Financial inclusion financial inclusion narratives semiology India digital financialization 0508 media and communications 0502 economics and business 05 social sciences Media studies 050801 communication & media studies Narrative Sociology Semantic field 050203 business & management Untouchability |
Zdroj: | Erturk, I, Indradeep, G & Shah, K 2022, ' Financial untouchability: a polysemic narrative of digital financial inclusion in Modi’s India ', Journal of Cultural Economy, vol. 15, no. 1, pp. 30-51 . https://doi.org/10.1080/17530350.2021.1927147 |
ISSN: | 1753-0369 1753-0350 |
DOI: | 10.1080/17530350.2021.1927147 |
Popis: | India’s post-GFC digital financial inclusion project has been conveyed by an officially constructed polysemic narrative that connotes three distinctive semantic fields: a) post-colonial Indian developmental policies; b) post-GFC financialising neoliberal financial inclusion programmes; and c) traditional Hindu religious values of money and wealth. By assembling a semiological conceptual toolbox from the works of Barthes, Eco and Ricouer we analyse this specific phenomenon of polysemy in India’s financial inclusion narrative. Based on our findings we develop an argument for a connotative approach to economic discourses as a possible alternative to metonymic understanding of the relationship between language and things in studying markets, economy, and neoliberal policies. |
Databáze: | OpenAIRE |
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