Hubungan Media Customer Relationship Management Dengan Kepuasan Pelanggan pada Hotel Istana Nelayan

Autor:	Diana Ramadhany, Virgyne Livynia, Chandra Wibowo Widhianto
Jazyk:	angličtina
Rok vydání:	2003
Předmět:	lcsh:Social Sciences lcsh:H business.industry Order (business) Customer satisfaction Service company Customer relationship management Marketing business customer relationship management (crm)
Zdroj:	Journal the Winners, Vol 4, Iss 1, Pp 26-38 (2003)
ISSN:	2541-2388 1412-1212
Popis:	Facing comptetition in service company, especially hotels, must have the ability to give services in order to satisfy the customer. Customer Relationship Managemen (CRM) is one of communication media between company and customer that profitable for both side. This research try to find out how big the connection between Customer Relationship Managemen (CRM) with customer satisfaction in Istana Nelayan Hotel. The result is there is significant connection between media with customer satisfaction in Istana Nelayan Hotel.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_dedup___::14cf8691faa8d16fdb985bf7cb8cb429 https://journal.binus.ac.id/index.php/winners/article/view/3800 Zobrazit plný text záznamu