Informational campaign effects of the Nutrition Labeling and Education Act (NLEA) of 1990 on diet
Autor: | Paul E. McNamara, Jebaraj Asirvatham, Kathy Baylis |
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Jazyk: | angličtina |
Rok vydání: | 2017 |
Předmět: |
0301 basic medicine
nutrition labeling and education act Consumer response Nutrition Education mass media Newspaper lcsh:Social Sciences 03 medical and health sciences 0502 economics and business Nutrition information Media content Mass media Nutrition Labeling Education Act 030109 nutrition & dietetics business.industry 05 social sciences nlea nutrition education General Social Sciences Advertising Public relations lcsh:H nutrition 050202 agricultural economics & policy business newspaper nutrition information |
Zdroj: | Cogent Social Sciences, Vol 3, Iss 1 (2017) |
ISSN: | 2331-1886 |
Popis: | This study examines consumer response to a mass-media educational campaign undertaken as part of the Nutrition Labeling and Education Act (NLEA) of 1990, employing media content analysis. Time and spatial variation in the nutrition-label information dissemination in the newspaper media were modeled in a difference-in-difference framework. The goal, however, is not to assess newspaper as a source, but to understand the impact of how nutrition information is portrayed. We find limited impact of the media informational campaign. Articles that portrayed Nutrition Facts Labels in a positive way decreased sugars intake from labeled foods. Interestingly, articles that portrayed Nutrition Facts Labels negatively had more impact on unlabeled foods. The findings give insights into communication of nutrition information to the public. |
Databáze: | OpenAIRE |
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