Fitness and Exercise in Advertising: Mining a National Mania

Autor: Terry Monahan
Rok vydání: 2016
Předmět:
Zdroj: The Physician and sportsmedicine. 15(5)
ISSN: 0091-3847
Popis: Advertisers are using images of fitness to promote just about every product from cosmetics to candy bars. But these campaigns may increase public acceptance of products that do little to promote health-or that may even harm it.
Databáze: OpenAIRE