Fitness and Exercise in Advertising: Mining a National Mania
Autor: | Terry Monahan |
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Rok vydání: | 2016 |
Předmět: |
media_common.quotation_subject
Physical Therapy Sports Therapy and Rehabilitation Advertising 030229 sport sciences Cosmetics 03 medical and health sciences 0302 clinical medicine Harm medicine Orthopedics and Sports Medicine 030212 general & internal medicine Product (category theory) Business medicine.symptom Public acceptance Mania media_common |
Zdroj: | The Physician and sportsmedicine. 15(5) |
ISSN: | 0091-3847 |
Popis: | Advertisers are using images of fitness to promote just about every product from cosmetics to candy bars. But these campaigns may increase public acceptance of products that do little to promote health-or that may even harm it. |
Databáze: | OpenAIRE |
Externí odkaz: |