Inside the Mind of the Online Health Information Searcher using Think-Aloud Protocol
Autor: | Nicole Cunningham, Wendy Macias, Mina Lee |
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Rok vydání: | 2017 |
Předmět: |
Adult
Male Typology Health (social science) Universities Information Seeking Behavior Applied psychology 050801 communication & media studies Health literacy computer.software_genre Young Adult 03 medical and health sciences Cognition 0302 clinical medicine 0508 media and communications Software Patient Education as Topic Humans 030212 general & internal medicine Think aloud protocol Internet Narration Multimedia business.industry Communication 05 social sciences Online processing Middle Aged Health Literacy Female Health information Psychology business computer Coding (social sciences) |
Zdroj: | Health Communication. 33:1482-1493 |
ISSN: | 1532-7027 1041-0236 |
Popis: | In this article we employ the think-aloud protocol to gain an in-depth look at how 23 individuals searched for online health information. Participants narrated their health searches as we audio and video recorded using screen-capture software. We transcribed the recordings verbatim and used axial and selective coding to inductively identify themes into two main search stages: online processing and consequences. A typology of online health searchers, including flounderer, skimmer, digester, aficionado and devourer, is used to guide the reader through our findings about individual’s attitudes, cognitions, emotions, and behaviors. Finally, we discuss implications for online health literacy and provide suggestions for future research. |
Databáze: | OpenAIRE |
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