Development and dissemination of a consumer health information website on infant and toddler sleep
| Autor: | Erin S. Leichman, Russel M. Walters, Bula Bhullar, Jodi A. Mindell |
|---|---|
| Rok vydání: | 2021 |
| Předmět: |
media_common.quotation_subject
Internet privacy Globe 03 medical and health sciences Behavioral Neuroscience 0302 clinical medicine Promotion (rank) Resource (project management) medicine Humans Social media 030212 general & internal medicine Early childhood Toddler Child Applied Psychology media_common Consumer Health Information business.industry Infant medicine.anatomical_structure Caregivers Child Preschool Search engine optimization Sleep (system call) Sleep business Psychology 030217 neurology & neurosurgery |
| Zdroj: | Translational Behavioral Medicine. 11:1699-1707 |
| ISSN: | 1613-9860 1869-6716 |
| Popis: | Sleep problems are prevalent in early childhood, with the majority of caregivers desiring to change something about their child’s sleep. Quality-assured education and resources are needed to be related to infant and toddler sleep. This article describes the development and dissemination of a global consumer health information website (http://www.babysleep.com) by the Pediatric Sleep Council to provide publicly accessible evidence-based information and resources for caregivers and practitioners. The website includes sleep health-related information and resources. Three phases, including the launch, social media strategy, and search engine optimization, for promotion and dissemination of the site was implemented. Analysis of dissemination indicates exponential growth of the site since its launch. With access across the globe, the site has developed from its inception into a widely-used resource, with over 800,000 users from around the world (99% of countries). |
| Databáze: | OpenAIRE |
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