Promoting the corporate social responsibility for a green economy and innovative jobs

Autor: Oana Pop, George Dina, Catalin Martin
Rok vydání: 2011
Předmět:
Zdroj: Procedia - Social and Behavioral Sciences. 15:1020-1023
ISSN: 1877-0428
DOI: 10.1016/j.sbspro.2011.03.232
Popis: Among the EU directions proposed for the new economy, education has an important role. In order to sustain this new model of economy there should be developed the right type of abilities and competences for the future entrepreneurs, managers and employees. In the Green Book of EU, the corporate social responsibility is a major tool for creating new jobs and sustaining the economic development. Promoting a more resource efficient, greener and more competitive economy is one of the overarching priorities of Europe 2020 strategy. This paper will try to analise the role of social capital and promoting active aging in order to assure the corporate social responsibility at national and international level, an efficient tool in combating the actual state of economy and in shifting to the new economy, by capitalizing the knowledge, competences and abilities of the seniors. This could be a great opportunity for creating new innovative jobs and reinforce the cooperation for the promotion of Green Economy.
Databáze: OpenAIRE