Comments on Pooling Issues and Methods in Regression Analysis
| Autor: | Roger Gates, Robert Brobst |
|---|---|
| Rok vydání: | 1977 |
| Předmět: |
Marketing
Economics and Econometrics Homogeneity (statistics) 05 social sciences Pooling Regression analysis 050105 experimental psychology Test (assessment) Pooling data Bass (sound) 0502 economics and business Statistics 050211 marketing 0501 psychology and cognitive sciences Business and International Management Mathematics |
| Zdroj: | Journal of Marketing Research. 14:598-600 |
| ISSN: | 1547-7193 0022-2437 |
| DOI: | 10.1177/002224377701400421 |
| Popis: | Bass and Wittink cite Wallace's “weaker” criteria to justify pooling data that fail to meet the conventional homogeneity test. They did not, however, actually conduct the test. If they had, they would have found pooling to be inappropriate even under the weaker criteria. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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