Technology readiness and satisfaction in Vietnam's luxury hotels

Autor:	Ronald Berry, Le Van Huy, Pham Thi Hoan Nguyen, Long Pham
Rok vydání:	2019
Předmět:	Technology readiness business.industry media_common.quotation_subject 05 social sciences General Decision Sciences Usability Optimism 0502 economics and business Customer satisfaction Marketing business Psychology 050203 business & management media_common
Zdroj:	International Journal of Management and Decision Making. 18:183
ISSN:	1741-5187 1462-4621
DOI:	10.1504/ijmdm.2019.098648
Popis:	The objective of this study was to examine the relationships among customer's technology readiness, technology acceptance, and satisfaction with technologies commonly available in luxury hotels. The data for this study was collected from 828 international tourists who stayed in luxury hotels in Vietnam. The results showed that optimism and innovativeness positively influenced perceived ease of use, while four dimensions of technology readiness positively influenced perceived usefulness. In addition, optimism, discomfort, and insecurity had impacts on customer satisfaction with technologies. Moreover, perceived ease of use had impacts on perceived usefulness and on customer satisfaction with technologies. Finally, theoretical contributions, managerial implications, and future research directions are discussed.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::ffda1487f63851bec5ea5e9b99f40f4e https://doi.org/10.1504/ijmdm.2019.098648 Zobrazit plný text záznamu