The Moderating Role of Emotion: The Combinatory Effects of Positive Emotion and News Framing Techniques on Climate Change Attitudes
| Autor: | Lucy Atkinson, Eunjoo Jin |
|---|---|
| Rok vydání: | 2021 |
| Předmět: |
Communication
05 social sciences Climate change 050801 communication & media studies 050105 experimental psychology Risk perception 0508 media and communications Framing (construction) Positive emotion 0501 psychology and cognitive sciences Psychology Social psychology Message frame Mood management theory |
| Zdroj: | Journalism & Mass Communication Quarterly. 98:749-768 |
| ISSN: | 2161-430X 1077-6990 |
| Popis: | Based on mood management theory and the broaden-and-build theory, this study examines whether an individual’s emotional state influences the persuasive efficacy of climate change news framing techniques. To test our hypothesis, we conducted a 2 (Message Framing: thematic vs. episodic) × 2 (Emotion: positive vs. control) between-subjects factorial design experiment. Results indicate that episodically framed messages significantly decrease news believability and risk perception for people in a positive emotional state. News believability and risk perception positively mediated the effects of emotion and message frame on policy support and behavioral intention. |
| Databáze: | OpenAIRE |
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