Development of a business plan and digitalization of glamping activities
Jazyk: | ruština |
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Rok vydání: | 2022 |
Předmět: | |
DOI: | 10.18720/spbpu/3/2022/vr/vr22-3199 |
Popis: | Тема вÑпÑÑкной квалиÑикаÑионной ÑабоÑÑ: «РазÑабоÑка бизнеÑ-плана и ÑиÑÑовизаÑÐ¸Ñ Ð´ÐµÑÑелÑноÑÑи глÑмпинга».Ð¦ÐµÐ»Ñ ÑабоÑÑ â ÑиÑÑовизаÑÐ¸Ñ Ð´ÐµÑÑелÑноÑÑи глÑмпинга, поÑÑедÑÑвом внедÑÐµÐ½Ð¸Ñ Ð°Ð²ÑомаÑизиÑованной ÑиÑÑÐµÐ¼Ñ ÑпÑавлениÑ, ÑиÑÑÐµÐ¼Ñ ÑпÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ Ð¿ÑоекÑами, Ñмного дома.ÐадаÑи ÑабоÑÑ:- опиÑание оÑобенноÑÑей деÑÑелÑноÑÑи глÑмпингов и оÑлиÑие Ð¾Ñ Ð³Ð¾ÑÑиниÑ;- моделиÑование и анализ оÑновнÑÑ Ð±Ð¸Ð·Ð½ÐµÑ-пÑоÑеÑÑов гоÑÑиниÑ;- анализ и ÑÑавнение ÑиÑÑем, вÑÐ±Ð¾Ñ Ð½Ð°Ð¸Ð±Ð¾Ð»ÐµÐµ Ð¿Ð¾Ð´Ñ Ð¾Ð´ÑÑей ÑиÑÑемÑ, многокÑиÑеÑиалÑное ÑÑавнение ÑиÑÑем;- ÑоÑÑавление, опиÑание ÑодеÑÐ¶Ð°Ð½Ð¸Ñ Ð¿Ð»Ð°Ð½Ð° и ÑÑоимоÑÑи пÑоекÑнÑÑ Ð¾Ð¿ÐµÑаÑий;- опиÑание пÑÑмÑÑ Ð¸ коÑвеннÑÑ Ð²Ñгод Ð¾Ñ ÑиÑÑовизаÑии деÑÑелÑноÑÑи.ÐÑполÑзованнÑе меÑодÑ: ÑÐ±Ð¾Ñ Ð¸ анализ инÑоÑмаÑии, ÑÑавниÑелÑнÑй анализ, моделиÑование бизнеÑ-пÑоÑеÑÑов, меÑÐ¾Ð´Ñ Ð¾Ñенки ÑÑÑекÑивноÑÑи пÑоекÑов, инÑÑÑÑменÑÑ Ð¿Ð»Ð°Ð½Ð¸ÑованиÑ.РезÑлÑÑаÑÑ ÑабоÑÑ:- пÑоведен анализ Ð½ÐµÐ¾Ð±Ñ Ð¾Ð´Ð¸Ð¼Ð¾ÑÑи и акÑÑалÑноÑÑи ÑиÑÑовизаÑии глÑмпинга;- Ñоздан план пÑоекÑнÑÑ ÑабоÑ;- опиÑана ÑÑÑекÑивноÑÑÑ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð¿ÑÑем анализа пÑÑмÑÑ Ð¸ коÑвеннÑÑ Ð²Ñгод;- вÑполнен анализ ÑиÑков пÑоекÑа.ÐÑакÑиÑеÑÐºÐ°Ñ Ð·Ð½Ð°ÑимоÑÑÑ ÑабоÑÑ Ð¾Ð±ÑÑловлена ÑиÑÑовизаÑии деÑÑелÑноÑÑи глÑмпинга, пÑÑем иÑполÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ñ Ð¸Ð½ÑоÑмаÑионнÑÑ ÑиÑÑем и ÑиÑÑем Ñмного дома: ÑменÑÑение ÑÑÑиннÑÑ Ð·Ð°Ð´Ð°Ñ, Ð¸Ñ Ð°Ð²ÑомаÑизаÑиÑ, ÑÑÑÑкÑÑÑиÑование Ð·Ð°Ð´Ð°Ñ Ð¸ пÑоÑеÑÑов.ÐÑводÑ. ÐадаÑи ÐÐÐ ÑеÑенÑ, ÑÐµÐ»Ñ Ð´Ð¾ÑÑигнÑÑа, опÑеделена облаÑÑÑ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸Ñ ÑезÑлÑÑаÑов. Theme of the graduate qualification work of bachelor: "Development of a business plan and digitalization of glamping activities".The purpose of the work â is the digitalization of glamping activities, through the introduction of an automated management system, a project management system, and a smart home.Tasks of work:- description of the features of glamping activities and the difference from hotels;- modeling and analysis of the main business processes of hotels;- analysis and comparison of systems, selection of the most suitable system, multi-criteria comparison of systems;- preparation, description of the content of the plan and the cost of project operations;- description of direct and indirect benefits from digitalization of activities.Methods used: collection and analysis of information, comparative analysis, modeling of business processes, methods for evaluating the effectiveness of projects, planning tools.The main results of the work:- the analysis of the necessity and relevance of digitalization of glamping is carried out;- a project work plan has been created;- the effectiveness of implementation is described by analyzing direct and indirect benefits;- the risk analysis of the project has been carried out.The practical significance of the work is due to the digitalization of glamping activities, using information systems and smart home systems: reducing routine tasks, automating them, structuring tasks, and processes.Conclusions. The tasks of the thesis have been solved, the goal has been achieved, the scope of the results has been determined. |
Databáze: | OpenAIRE |
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