The impact of online sales promotion on consumers' online impulsive buying decisions, suggestion for AI recommendation systems
Autor: | Nguyen Thi Hong Van, Bui Nguyen Huong Ly |
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Rok vydání: | 2022 |
Zdroj: | Proceedings of the International Conference on Research in Management & Technovation. |
ISSN: | 2300-5963 |
DOI: | 10.15439/2022m8020 |
Databáze: | OpenAIRE |
Externí odkaz: |