The Impact of Digital Marketing Channels on Customer Buying Decision Process: A Study on the Egyptian Tourism and Hospitality Services
| Autor: | Aya Mohamed Magdy, Noha Helmy Abouelazm, Reham Touni |
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| Rok vydání: | 2022 |
| Zdroj: | مجلة کلیة السیاحة والفنادق. جامعة المنصورة. 11:469-534 |
| ISSN: | 2537-0545 |
| DOI: | 10.21608/mkaf.2022.254016 |
| Databáze: | OpenAIRE |
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