Optimal pricing and choice of platform advertising schemes considering across‐side network effect

Autor:	Yongyi Zhou, M. I. M. Wahab, Yulin Zhang
Rok vydání:	2021
Předmět:	Microeconomics Management of Technology and Innovation Strategy and Management Business Management Science and Operations Research Business and International Management Network effect
Zdroj:	Managerial and Decision Economics. 43:1059-1079
ISSN:	1099-1468 0143-6570
DOI:	10.1002/mde.3438
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::f3daea59000e7000cbdc03de222fb44e https://doi.org/10.1002/mde.3438 Zobrazit plný text záznamu