Managing across Borders: New Organizational Responses

Autor: Sumantra Ghoshal, Christopher A. Bartlett
Rok vydání: 2017
Předmět:
Zdroj: International Business ISBN: 9781315199689
DOI: 10.4324/9781315199689-20
Popis: THE AUTHORS HAVE ARGUED that limited organizational capability is the most critical constraint facing international companies that attempt to respond to new strategic demands ("Managing across Borders: New Strategic Requirements," SMR, Summer 1987). Here, they describe how companies have overcome this constraint by building a "transnational" organization able to cope with the increasing complexity of the international environment. Ed.
Databáze: OpenAIRE