Effect of hotel overall service quality on customers’ attitudinal and behavioural loyalty: perspectives from Zimbabwe

Autor: Brighton Nyagadza, Gideon Mazuruse, Asphat Muposhi, Farai Chigora
Rok vydání: 2022
Zdroj: Tourism Critiques: Practice and Theory. 3:42-71
ISSN: 2633-1233
2633-1225
Popis: Purpose This study aims to examine the influence of service quality, satisfaction, trust, value and commitment on hotel customers’ attitudinal and behavioural loyalty.
Databáze: OpenAIRE