PERAN RELASI ANTARA PERUSAHAAN DAN PEMASOK DALAM PROSES PEMBELIAN BAHAN BAKU DI BISNIS KECIL
Autor: | Maria Pampa Kumalaningrum |
---|---|
Rok vydání: | 2012 |
Předmět: | |
Zdroj: | Jurnal Riset Manajemen dan Bisnis. 7:83 |
ISSN: | 2714-7312 1907-7343 |
Popis: | This study aimed to examine the role of buyer-supplier relationship in the relationship betweenbuyer specificity and organizational performance. Data was processed with StructuralEquation Modeling using AMOS program. The result showed that buyer specificity hasdirect effect on buyer-supplier relationship, and buyer-supplier relationship has direct effect onorganizational performance. The results of this study provide insight into the development andimpact of buyer-supplier relationship within small business organizations.Keywords: buyer-supplier relationship, buyer specificity, organizational performance |
Databáze: | OpenAIRE |
Externí odkaz: |