Increasing innovation through engagement
| Autor: | Abram L. J. Walton, Darrel L. Sandall, Brian Glassman |
|---|---|
| Rok vydání: | 2016 |
| Předmět: |
business.industry
media_common.quotation_subject 05 social sciences General Engineering Market system Public relations Phenomenology (philosophy) Incentive Originality Management of Technology and Innovation 0502 economics and business Management system Employee engagement Economics 050211 marketing Stock market Marketing business Herd behavior 050203 business & management media_common |
| Zdroj: | International Journal of Innovation Science. 8:293-310 |
| ISSN: | 1757-2223 |
| DOI: | 10.1108/ijis-10-2016-0044 |
| Popis: | Purpose This paper aims to investigate the phenomenology behind how an idea stock market created employee engagement of 80 per cent+ within the largest telecom company in Portugal. More importantly, this case study investigates the results created using this system, and whether the “investment/betting” process yielded successful and replicable results. Design/methodology/approach This critical review took the form of an exploratory-grounded theory study. Initial conversations led to creation of questionnaires regarding the internal workings of Sonaecom’s idea market, implementation methods, incentive structures, necessary cultural adjustments, system outcomes and topics related to idea screening, types of users, herd behavior, idea storage, diffusion, implementation and perceptions of the idea market and its success. Findings The idea market produced engagement outcomes nearly twice that of standard industry engagement methodologies and showed promise for increasing corporate innovation outcomes. Research limitations/implications This study was limited to a single idea market within one company. As such, the conclusions from the study are limited in their generalizability to other companies implementing idea markets. Practical implications Because the challenges faced by Sonaecom are the same challenges faced by any company implementing an idea market, the findings from the study have important practical implications for any organization implementing an idea market. Social implications There are behavioral, psychological and leadership implications for organizations implementing an idea market. Originality/value Based on a thorough literature review, no other study has been made of Sonaecom’s Idea Market system, nor has a study of this depth and breadth been completed with any idea market system. The findings of the study have broad implications for any organization seeking to implement an idea management system. |
| Databáze: | OpenAIRE |
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