The Effect of TikTok Users' Media Use Motivation on SNS Immersion and Loyalty : Focusing on the TikTok Advertising Culture
| Autor: | DONG FANG HU, Chul-Jung Kim |
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| Rok vydání: | 2022 |
| Zdroj: | Journal of Korea Culture Industry. 22:47-58 |
| ISSN: | 1598-0936 |
| DOI: | 10.35174/jkci.2022.12.22.4.47 |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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