The ADF Framework: A Parsimonious Model for Developing Successful Behavior Change Interventions

Autor: Joel B. Cohen, Eduardo B. Andrade
Rok vydání: 2018
Předmět:
Zdroj: Journal of Marketing Behavior. 3:81-119
ISSN: 2326-5698
DOI: 10.1561/107.00000046
Popis: The ADF Framework: A Parsimonious Model for Developing Successful Behavior Change Interventions
Databáze: OpenAIRE