From immersion to intention? Exploring advances in prosocial storytelling

Autor:	Nicholas David Bowman, Geah Pressgrove
Rok vydání:	2020
Předmět:	Marketing Economics and Econometrics Prosocial behavior Strategy and Management Immersion (virtual reality) Psychology Storytelling Developmental psychology
Zdroj:	Journal of Philanthropy and Marketing. 26
ISSN:	2691-1361
DOI:	10.1002/nvsm.1689
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::e622ee04da06ab67ce5206cea8cbe7e0 https://doi.org/10.1002/nvsm.1689 Zobrazit plný text záznamu