Blogs as Elusive Ethnographic Texts
| Autor: | Alexandra Brewis, Liza C. Kurtz, Melissa Beresford, Amber Wutich, Sarah Trainer |
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| Rok vydání: | 2017 |
| Předmět: |
Multimedia
Online participation 05 social sciences Perspective (graphical) 050401 social sciences methods 050801 communication & media studies computer.software_genre Online research methods Structuring Education 0508 media and communications 0504 sociology Ethnography Social media Engineering ethics Sociology Thematic analysis computer Qualitative research |
| Zdroj: | International Journal of Qualitative Methods. 16:160940691770579 |
| ISSN: | 1609-4069 |
| Popis: | Burgeoning online environments offer completely new opportunities for ethnographic and other forms of qualitative research. Yet there are no clear standards for how we study online texts from an ethnographic perspective. In this article, we identify barriers to the application of traditional qualitative methods online, using the example of a systematic thematic analysis of weight-loss blogs. These barriers include the influence of the technology structuring online content, the fluid nature of online texts such as blogs, and the highly connected and public nature of online identities, which may span multiple social media platforms. We discuss some potential approaches to addressing these challenges as preliminary steps toward developing a tool kit suited to ethical, high-quality online modes of ethnographic research. |
| Databáze: | OpenAIRE |
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