Communication Technology Adoption and Ethnicity

Autor:	Michael B. Salwen, Michel Dupagne
Rok vydání:	2005
Předmět:	Telephone survey Demographics Emerging technologies Information and Communications Technology Strategy and Management Communication Media use Ethnic group Psychology Social psychology Socioeconomic status New media Demography
Zdroj:	Howard Journal of Communications. 16:21-32
ISSN:	1096-4649 1064-6175
DOI:	10.1080/10646170590915826
Popis:	A national telephone survey was conducted to examine differences in communication technology adoption across Whites, Blacks, and Hispanics and identify adoption predictors based on demographics, media use, and perceptions of new technologies for each ethnic group. Results revealed few ethnic variations in individual communication technologies penetration. Even after controlling for socioeconomic variables, ethnicity remained a significant source of influence on communication technology adoption. Although income was the only common predictor in the adoption regressions within each ethnic group, perceived relative advantage of new technologies and household size were also important determinants for White and Black respondents.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::dedab2455e8d8750c7721cce02ebb2f9 https://doi.org/10.1080/10646170590915826 Zobrazit plný text záznamu