Why Users Disintermediate Peer-to-Peer Marketplaces
| Autor: | Amanda Waterman, Kamila Demkova, Dan Turner, Victoria Bellotti, Alexander Ambard |
|---|---|
| Rok vydání: | 2017 |
| Předmět: |
business.industry
media_common.quotation_subject 05 social sciences Internet privacy 02 engineering and technology Peer-to-peer computer.software_genre Variety (cybernetics) Personality factors 020204 information systems 0202 electrical engineering electronic engineering information engineering 0501 psychology and cognitive sciences Quality (business) Psychology business computer Database transaction 050107 human factors media_common |
| Zdroj: | CHI |
| DOI: | 10.1145/3025453.3025815 |
| Popis: | This paper reports on a study of the prevalence of and possible reasons for peer-to-peer transaction marketplace (P2PM) users turning to out-of-market (OOM) transactions after finding transaction partners within a P2P system. We surveyed 97 P2PM users and interviewed 22 of 58 who reported going OOM. We did not find any evidence of predisposing personality factors for OOM activity; instead, it seems to be a rational response to circumstances, with a variety of situationally rational motivations at play, such as liking the transaction partner and trusting that good quality repeat transactions will occur in the future. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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