Augmented Reality Brand Experiences: Exploring Psychological, Cognitive, and Sensory Aspects: An Abstract

Autor:	Jennifer B. Barhorst, Graeme McLean, Nina Krey, Heiner Evanschitzky, Ana Javornik
Rok vydání:	2022
Zdroj:	Celebrating the Past and Future of Marketing and Discovery with Social Impact ISBN: 9783030953454
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::d7614a4e725d48d135e330a402cd91b3 https://doi.org/10.1007/978-3-030-95346-1_138 Zobrazit plný text záznamu