Kampanye Lingkungan Hidup Forum Komunitas Hijau dalam Pelestarian Alam di Kota Banjarmasin

Autor:	Lalita Hanief, Noviana Sari, Andika Sanjaya
Rok vydání:	2019
Předmět:	Documentation business.industry Nature Conservation Sociology Public relations Audience analysis business
Zdroj:	KOMUNIDA : Media Komunikasi dan Dakwah. 9:53-65
ISSN:	2614-3704 2088-0669
DOI:	10.35905/komunida.v9i1.1132
Popis:	Waste management and greening are noteworthy problems in Banjarmasin rivercity. The purpose of this study was to determine the implementation of “ForumKomunitas Hijau” (FKH) Environmental Campaign in Nature Conservation inBanjarmasin City. This research uses a descriptive qualitative approach. Data collectiontechniques using semi-structured interviews, documentation, library research, with dataanalysis techniques such as CAQDAS. The results showed that the FKH environmentalcampaign took the form of problem analysis, audience analysis, assigning media,selecting media, developing messages, producing media, implementing programs,monitoring, and evaluating. They use banners, shirts, and facebook groups, usingIndonesian and Banjar languages.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::d1a99e5a2b2c576d4d9df5ae7d23ed7b https://doi.org/10.35905/komunida.v9i1.1132 Zobrazit plný text záznamu