When do strategic orientations matter to innovation performance of green-tech ventures? The moderating effects of network positions
Autor: | Jiameng Yang, Dekai Tao, De-Jin Su, Wenli Zhou, Dong-Won Sohn |
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Rok vydání: | 2021 |
Předmět: |
Entrepreneurship
Renewable Energy Sustainability and the Environment 020209 energy Strategy and Management Diffusion of information 05 social sciences Direct effects Environmental pollution 02 engineering and technology Building and Construction Asset (computer security) Industrial and Manufacturing Engineering Technology park 050501 criminology 0202 electrical engineering electronic engineering information engineering Business Centrality Bridging position Industrial organization 0505 law General Environmental Science |
Zdroj: | Journal of Cleaner Production. 279:123743 |
ISSN: | 0959-6526 |
DOI: | 10.1016/j.jclepro.2020.123743 |
Popis: | As a result of the rapid development and diffusion of information and communication technologies, enterprises are consistently improving their ability to respond to environmental changes. With regard to green entrepreneurship, an increasing number of green-tech ventures have been launched in response to various environmental challenges such as carbon emissions, environmental pollution, and climate change. This study examined the relationship among strategic orientations (i.e., technological orientation and marketing orientation), network positions (i.e., network centrality and bridging position), and innovation performance of green-tech ventures. With original data from 116 green-tech ventures of the Yixing Environmental and Cleaner Technology Park, the results identified both technological orientation and marketing orientation as important antecedents of innovation performance. However, unlike previous literature, this study did not find direct effects of network centrality and bridging position on innovation performance. Identified as a moderating effect, bridging position might enhance the innovation performance of strategic orientations, but no significant moderating role of network centrality was found. Overall, these findings enable a better understanding of the network positions of green-tech ventures that represent an asset for the creation of superior innovation performance. |
Databáze: | OpenAIRE |
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