A Scale for Measuring Film Analyticity

Autor: Deanna Campbell Robinson
Rok vydání: 1975
Předmět:
Zdroj: Communication Research. 2:396-411
ISSN: 1552-3810
0093-6502
DOI: 10.1177/009365027500200404
Popis: The concept of film analyticity is defined. The theoretical definition of film analyticity is then operationalized in the form of a scalogram. The scalogram may be used to explore the characteristics of viewers who are high in analyticity. Results of such explorations may indicate methods for teaching people to process sequen tial audio-visual information more astutely.
Databáze: OpenAIRE