To Be or Not to Be. The Servitization Dilemma and the Role of Design

Autor:	Maitane Mazmela, Alazne Mujika Alberdi, Maya Hoveskog, Maite Anaya, Ion Iriarte
Rok vydání:	2019
Předmět:	Dilemma Arts and Humanities (miscellaneous) Value proposition 0502 economics and business 05 social sciences 050211 marketing Sociology Computer Graphics and Computer-Aided Design 050203 business & management Business model innovation Management
Zdroj:	The Design Journal. 22:37-49
ISSN:	1756-3062 1460-6925
DOI:	10.1080/14606925.2019.1595849
Popis:	(2019). To Be or Not to Be. The Servitization Dilemma and the Role of Design. The Design Journal: Vol. 22, Running with Scissors: 13th International Conference of the European Academy of Design, Dundee, 10-12th April, 2019, edited by Louise Valentine, Joanna Bletcher and Leon Cruickshank, pp. 37-49.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::cc0444c99fa677cfb252d2b75358fac3 https://doi.org/10.1080/14606925.2019.1595849 Zobrazit plný text záznamu