Impact of Social Media Influencer Marketing On Youth Purchase Intentions in UAE

Autor:	Ahmed Farouk Radwan, Enaam Youssef Mohammed Youssef, Mervat Medhat Mohamed, Sheren Ali Mousa
Rok vydání:	2021
Předmět:	Linguistics and Language Literature and Literary Theory Communication Advertising Social media Business Language and Linguistics Influencer marketing
Zdroj:	Media Watch. 12
ISSN:	2249-8818 0976-0911
DOI:	10.15655/mw/2021/v12i3/165405
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::cbfb302db09620d269fd546de9b5cb44 https://doi.org/10.15655/mw/2021/v12i3/165405 Zobrazit plný text záznamu