Constrained Assortment Optimization Problem under the Multilevel Nested Logit Model

Autor: Yanqiao Wang, Z. Max Shen
Rok vydání: 2021
Předmět:
Zdroj: Production and Operations Management. 30:3467-3480
ISSN: 1937-5956
1059-1478
DOI: 10.1111/poms.13443
Popis: We study the choice‐based constrained assortment optimization problem under the multilevel nested logit model with a no‐purchase option in every choice stage. For this problem, each candidate product is associated with a fixed profit. The goal is to identify the optimal assortment satisfying a cardinality constraint to maximize the expected profit per customer. There is a cardinality limitation imposed on nodes in the second lowest level. A polynomial‐time algorithm with computational complexity O(nmax{m, k}) is provided to locate the optimal assortment for the m‐level nested logit model with n products, where k is the maximum number of products within any node in level m − 1.
Databáze: OpenAIRE
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