A B2B flexible pricing decision support system for managing the request for quotation process under e-commerce business environment

Autor: Carman K. M. Lee, Hoi Yan Lam, King Lun Tommy Choy, C.C. Luk, Ka-Ho Leung
Rok vydání: 2019
Předmět:
Zdroj: International Journal of Production Research. 57:6528-6551
ISSN: 1366-588X
0020-7543
DOI: 10.1080/00207543.2019.1566674
Popis: In the era of digitalisation, e-commerce retail sites have become decisive channels for reaching millions of potential customers worldwide. Digital marketing strategies are formulated by the market...
Databáze: OpenAIRE
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