Competing and Cooperating Similarity in Global Strategic Alliances: An Exploratory Examination
Autor: | Arvind Parkhe, Jooheon Kim |
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Rok vydání: | 2009 |
Předmět: | |
Zdroj: | British Journal of Management. 20:363-376 |
ISSN: | 1467-8551 1045-3172 |
DOI: | 10.1111/j.1467-8551.2008.00580.x |
Popis: | We used two variables, competing similarity and cooperating similarity, in developing a comprehensive model that forces a simultaneous treatment of partner characteristics and partner capabilities in global strategic alliances. An empirical test of this model on a sample of 70 global strategic alliances indicated mixed support for our hypotheses, and suggested that competing similarity has a negative effect and cooperating similarity has a positive effect on alliance outcomes. Findings also show that deliberate ‘relational efforts’ mitigate the frictional effects of differences in partner characteristics. |
Databáze: | OpenAIRE |
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